KTU radio treats Ridge to music

KTU radio representatives surprised Bay Ridge residents andlivened up neighborhood streets on Wednesday, August 3 when theystreamed a radio broadcast from Third Avenue near 86thStreet.

Clear Channel, which owns KTU and four other New York radiostations, teamed up with Carvel in a marketing package to promotethe ice cream shops’ new deals over the airwaves and randomlyappear on the ground, in front of the ice cream chain’sstores.

There is a different deal each day of the week and on this WackyWednesday, two KTU staffers set up a table with giveaways such ast-shirts, posters and stickers, and filled the block with musicthrough large speakers.

The radio station workers informed passersby of thebuy-one-get-one-free Wednesday cupcake pack deal and of the happyhour special- vanilla, chocolate or strawberry shakes andsmoothies for $1.99 from Monday through Friday between 2 to 5p.m.

The music drew the attention of some residents who happen to be bigfans of the radio station.

I love it, it’s fantastic. I could sit here and dance all night.This is my station, said Ridgeite Emily Clevico.

Clevico didn’t buy a treat from Carvel, but owner Vivian Pisani,who joined KTU outside to share a few minutes with the community,said the KTU surprise visit was helpful.

The music makes people come in and then they see what we have[and] they’ll come back, because I know we’re a good store and wehave a lot of good products, said Pisani.